HempZone stands out as the premier choice for top-notch hemp-based products. In my capacity as the designer responsible for the brand's identity, I focused on encapsulating the essence of HempZone in its logo. The central feature of this design is the 'O,' crafted as a circular icon to symbolize a 'zone.' Within this circle, I incorporated a CBD-inspired flower, further emphasizing the brand's core focus. Additionally, HempZone's commitment to clean, organic, and environmentally friendly products is reflected in its use of Kraft paper for packaging, a decision that aligns with the brand's ethos and was a key part of my design strategy.